Cadillac has teamed up with Los Angeles designer Dominic Ciambrone and his team at SURGEON on an exclusive collection of custom sneakers. Each style in the collection is directly inspired by a vehicle in Cadillac’s EV portfolio, including the Cadillac LYRIQ, CELESTIQ, OPTIQ, and ESCALADE IQ.
“Cadillac’s design philosophy celebrates transforming the ordinary into the extraordinary, individualizing what is common into something that is distinctively yours,” said Bryan Nesbitt, executive director, Global Cadillac Design. “Cadillac has the desire to set the standard for American luxury, just as Dominic and his team have set the standard for American craftmanship and bespoke design in the sneaker industry.”
To bring the collection to life, the SURGEON team collaborated with Cadillac designers and artisans in-person at General Motors’ Design Center in Warren, Michigan. The team drew influence from the unique design detailing of each vehicle – from the sporty and youthful Cadillac OPTIQ to the bold but nimble ESCALADE IQ.
The sneakers incorporate design elements of the specific vehicles, including interior leathers and upholstery patterning, textiles, and stitching techniques, as well as interior and exterior paint colors and design cues.
“Collaboration and craftsmanship are at the forefront of what we do at SURGEON. With our unique, custom designs, we strive to push boundaries and inspire,” said Ciambrone. “We are excited to team up with Cadillac for a collaboration inspired by their products that have also pushed boundaries with their authentic, American luxury designs.”
